Jul 09 2008
The purpose of a marketing plan is to set the direction your business will go to promote the business, build a customer base and determine any opportunities to make a profit. When you are writing a marketing plan, you are predicting and deciding how your business will meet your client’s needs while generating a profit for your business.
Jul 09 2008
Marketing is an essential piece of any strategic plan. What models are you using to increase your sales or bottom line results?
Jul 09 2008
How does a marketing plan relate to an organization’s communications plan? What are the differences? Is the marketing plan just one aspect of the communications plan? Should one consider combining them into a single document?
Jul 09 2008
It constantly amazes me how much time and money small businesses waste on marketing.
Jul 09 2008
The ROOT Marketing Tip For Your Home Based Business… Find out what is the ROOT.